Services
Web Design
Bespoke, thoughtful web design that starts with your goals and ends with something you're genuinely proud of. No templates, no page builders — just good design, done properly.
Good web design is more than making things look nice. It's about understanding what a business actually needs, who they're trying to reach, and then crafting something that does that job well — while still feeling like them.
I've been designing websites for over fifteen years, and in that time I've worked with everyone from solo founders launching their first site to established businesses outgrowing templates and page builders. What I enjoy most is the problem-solving side of it — figuring out how to present your story, your products or your services in a way that clicks with the right people.
Every project I take on gets the same level of care and attention. I don't use pre-made templates, I don't rely on drag-and-drop builders, and I'm not interested in churning out generic-looking websites. If you're after something thoughtful, well-crafted and genuinely yours, we'll get on well.
What's Included
Every engagement is tailored to your needs. Here's what you can typically expect.
Designed from Scratch
I don't use templates or page builders. Every design starts with a blank canvas and is built around your brand, your audience and what you're trying to achieve.
Responsive & Accessible
Your site will look and work properly on every device and screen size. I design with accessibility in mind from the start, not as an afterthought.
Conversion Focused
A good-looking website that doesn't convert is just decoration. I think carefully about layout, user flow and calls-to-action so your site actually works for you.
Design System Thinking
Consistent typography, colour, spacing and reusable components that make your site feel cohesive and scale cleanly as it grows.
Interactive Prototypes
You'll get clickable Figma prototypes to test the experience before any code is written. Much easier to iterate at this stage than after launch.
Collaborative Revisions
I work with you until the design is right. No artificial cap on revisions during the design phase — your feedback shapes the outcome.
How It Works
A proven process refined over a decade of delivering successful projects.
Discovery
We start by talking through your brand, your audience, what your competitors are doing and what you actually want the site to achieve.
Wireframing
Before any visual design, I'll map out the content hierarchy, page structure and user flow so the foundations are solid.
Visual Design
High-fidelity mockups in Figma bring it all together — typography, colour, imagery and interactions tailored to your brand.
Review & Refine
We go back and forth until every detail feels right. This is a collaborative process and your input matters at every stage.
Handoff
Once approved, you get detailed design specs and assets ready for a pixel-perfect build — whether I'm building it or handing off to another developer.
Ready to get started?
Let's discuss your project and find the perfect solution.